2013: The Time of Augmented reality

This Year is going to be the year of Augmented reality.

Here near the end of 2012, we’re already getting a speedy adoption of Augmented reality tech. Portable gadgets like tablets, mini machines and smart phones are seemingly tailor-made for this new darling of the Information period.

So what is Augmented reality? Well, AR (or ‘augmented reality’ to its associates), is largely the practise of implementing computer created imagery and/or information onto real life images (at least the type of Augmented reality we’re discussing here is, anyhow, its an open-ended phrase, so post your complaints within the remarks section, please). Augmented reality might be applied to paper supplements (so when the content or pictures are viewed on a smartphone application they jump to life and present added content), street corners (like the application which can bring up all relevant information pertaining to a restaurant, including reviews, menus and special offers, just by holding your phone in the route of the eatery itself) and even the night sky (yes, some Augmented reality apps will actually offer scientific statistics and Hubble telescope information on fantastic bodies and constellations as you view them through your smart phone).

Augmented reality is coming in sync in a huge way and make no mistake about it. Google Glass, a development introduced by Google X Lab earlier this year, is one real instance. Taking the form of a trendy set of glasses, Glass users will be able to walk down the street and access any information they see fit as they are doing so. They will even be able to film their every day proceedings, or take snapshots of things as they occur. Reality might be re-shaped in real time by glasses; you can even use them to make video calls to loved ones. Google Glass will be made available to developers early next year and, by the start of 2014, will become commercially obtainable, together with many of other interesting products of the ilk.

Augmented reality’s impact on home entertainment (especially video games) will also be felt, but there can be way more ‘grown up’ uses for this technology in the pipeline. Variations of AR are already being used to train troopers, educate would-be surgeons and instruct firefighters in digital burning buildings. If you don’t have the money for a smart phone, Google Glass or anything else we have talked about, you’ll see the effects of AR on television sports casting (look at the actual-time analysis overlaid on recent NFL games) and on shop window advertising (disobedient high street chain Anne Summers pioneered a particularly unforgettable one earlier this year).

In 2013, with an abundance of funds coming in from AR applications, video games and devices, we are able to expect a rapid development of this technology. Which means by the top of next year, Augmented reality could be an unavoidable fact of modern life. We expect Augmented reality to become a significant selling point next year, with businesses offering an amplified quantity of Augmented reality-ready mini games as accessories on a choice of devices and more Augmented reality apps being built than at any time.

In the event you’re in training as a general practitioner, a soldier, a policemen or perhaps a fireman, the chances are that you’ll encounter AR (if you have not already) in 2013. Obviously, this will not replace the knowledge of dashing right into a burning structure, going into battle or performing intricate surgery (but it isn’t trying to), but the chance is there for more thorough and thorough training for specialists in these areas. Furthermore, it will not be long before CEO’s and managers are holding Augmented reality-infused meetings, by which the attendees can access relevant information in real time, which will certainly beat a Powerpoint presentation any day!



In 2013, expect adverts, newspaper supplements and smartphone games to include an rising element of Augmented reality capability. AR is taking the fast track into our lifestyles and 2013 might be a pivotal time for this.

Next year will be the most technologically advanced time in mankind’s history to date and, if that looks like a simple thing to say, consider the vastness of this proclamation. Like the Net before it, AR is set to make a big splash in our lives and 2013 is going to be the largest wave so far. Frankly, we can’t wait for it...

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  • #1

    seks telefon (Tuesday, 17 January 2017 00:52)

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